There are many proven benefits of being a conscious business. Business grows in a sustainable and more profitable way, it becomes easy to attract and retain employees, work becomes meaningful, satisfaction and engagement are higher than in traditional business, it helps merge cultures, relationships with stakeholders become meaningful, customer loyalty deepens and trust goes up. Just to mention a few things.
There are many proven benefits to being a conscious business. Business grows in a sustainable and more profitable way, it becomes easy to attract and retain employees, work becomes meaningful, satisfaction and engagement are higher than in traditional business, it helps merge cultures, relationships with stakeholders become meaningful, customer loyalty deepens and trust goes up. Just to mention a few things.
But these are not reasons why one should engage in conscious business. It is because you have a heartfelt desire to have a real and deep business impact, which makes a positive difference for everyone and everything your business touches.
The rewards are high both personally and financially, but they require vision, purpose, courage and determination. I apply my expertise of the principles in conscious business to help you on this journey, whether you are evolving an already conscious business or aspire to become one. I have a worldwide network of conscious consultants and experts that I bring in to assist in projects when needed.
The world needs more visionary leaders, who aspire to raise the consciousness and intelligence of business. You have to eat to live. But you don’t live to eat. Let your business be about more than just profit.
Ensuring a belief or cause that
inspires and motivates everything
Bringing direction and harmony
Ensuring motivation by potential
and not fear
Having clear intentions to create
results and growth
Bringing the best people and
Keeping relations honest and
The traditional business paradigm is outperformed by thinkers and visionary leaders who understand that it matters how you grow your business and how you make your money – i.e. conscious business, human business, authentic, sustainable or purpose driven business.
I call it Real Business with Real Leaders that foster Real Culture. The principles are fundamental to all my business and leadership consulting. You can explore the idea and thinking here, or get the gist below:
At the heart and center of a Real Business is an authentic purpose that moves and inspires people and clearly communicates what difference the business makes to its stakeholders and the world. Purpose gives voice to strong values that guide decision-making and behavior. It has a true stakeholder view of the business, and creates value for all stakeholders. A Real Business engages in a long-term view of their business, not only short-term focus.
In addition to the business they are taking care of, Real Leaders know their personal purpose, are guided by strong values, and inspire the people they lead. They make themselves accessible, and strive to be conscious, courageous humans that take full responsibility for their actions and behavior.
A Real Business fosters a culture of trust and honesty where clear expectations are set and responsibility are assumed. A culture where everyone has a voice and is treated with respect and clear expectations creates an inspiring work environment where people are not afraid to contribute with all they have. This also enables people to take full responsibility for their personal growth and the growth of the business.